Product Description
Social media has exploded to become one of the key ways that we communicate both for social and business messaging. It's critical for clinical practices to understand how to use it correctly. This ASPS Social Media Toolkit now available on ASPS EdNet was designed to assist plastic surgeons and their practices when building a social media presence.
Social Media Toolkit: Course 1 – What You Need to Know
In this first course of the ASPS Social Media Toolkit, you'll learn some fundamental principles of social media ethics. The course is titled What You Need to Know to emphasize how an ethical approach is the underpinning of everything we do. It truly is what we need to know.
Learning Objectives
- Identify the rationalizations people make related to ethical issues associated with social media
- Develop strategies for avoiding rationalizations when making ethical decisions on social media
- Distinguish between appropriate and inappropriate use of social media
- Take appropriate action when using social media to safeguard and protect yourself, practice and any affiliated association/organization
Social Media Toolkit: Course 2 – Creating a Social Media Strategy
This second course of the ASPS Social Media Toolkit, Creating a Social Media Strategy, will begin by demonstrating how plastic surgery related content on social media has increased considerably in recent years. The course will then go on to discuss why you need a social media strategy, how to create one and give you a broad-based introduction to social media for plastic surgeons.
Learning Objectives
- Describe why a plastic surgeon needs a social media strategy
- Explain the steps necessary for creating a social media strategy
Accreditation
The American Society of Plastic Surgeons (ASPS) is accredited by the Accreditation Council for Continuing Medical Education (ACCME) to provide continuing medical education for physicians.
Designation
The American Society of Plastic Surgeons designates this enduring material for a maximum of 0.5 AMA PRA Category 1 Credits™. Physicians should claim only the credit commensurate with the extent of their participation in the activity.
- Course 1: Social Media Toolkit: What You Need to Know – 0.5 AMA PRA Category 1 Credits™
- Course 2: Social Media Toolkit: Creating a Social Media Strategy – 0.5 AMA PRA Category 1 Credits™
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Product Code: 39110